January 4, 2011

One of the things most internet marketers fail to do is delegate. They think they have to do everything themselves and end up stalling in their business as a result.

Part of it is due to perfectionism…they have to do everything themselves so they can make sure it’s done just right.  However most of the time it’s due to ignorance of the ease of ability to outsource a task they get stuck on.

For example, if you’re trying to install a WordPress plugin and it doesn’t go right, you can go to scriptlance.com and hire someone for 10 dollars to fix it for you. That will save you hours of searching the internet trying to figure it out yourself.

Or if you are master copywriter and can create a decent website, but graphics aren’t your strongest suit. You can hire a decent graphic designer to do this for you.

That’s the beauty of the internet these days. You can easily go online and hire someone to do a job for you.  Gone are the days where you have to interview endless people in order to hire someone.

You can literally have people bidding on your job within minutes!

However, there are several things you need to look at when it comes to hiring somone:

1) Check out their feedback.

Most of the freelance sites have a feedback system.  It’s similar to eBay.com’s system. People can leave feedback regarding how well they performed the task. And freelancers can also rate the people who hired them.

You have to make sure you look over their feedback to see if they satisfactorily completed jobs on time and without fuss before you hire someone.

2) Make sure the description is detailed regarding what you want.

If you want graphics done, you want to go in and make sure you give good examples of what you’re looking for. And if you’re looking for writing, you will want to provide samples of the style you want.

It is just a waste of time to hire someone that is unfit for the job because you didn’t describe the job thoroughly enough. Get it straight the first time around and put as much detail as possible into the listing.

3) Hire 2 or more people to do the job at the same time.

Here is a good trick if you have the budget. You can hire 2 or more people to do a job without them knowing. This is especially helpful with graphics jobs as one designer is invariably going to be better than the other ones…no matter how descriptive you were in the listing.

That way you know you’re getting the best version…and you don’t have to go back and hire someone else if you’re not satisfied with the work. You’ll save time and get the result you want.

Of course you will still pay the other designers, you’ll just use the best design for your site.

So there are several outsourcing tips you can implement. Being able to delegate tasks in your business is the one way you can accelerate your business growth, and thanks to the internet, it is easier to do than ever!

Live, Love, Laugh!


Sean McPheat

Internet Marketing Academy

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