August 12, 2010

Everyone knows Twitter has become the hottest thing online regarding social media networks. In this post yesterday, I gave you several mistakes you shouldn’t perform if you’re going to market yourself online using social media.

In this post I’m going to give you several tips that could help you boost your presence online using Twitter. Several things are etiquette tips, others are just general marketing strategies you can use.

1) Have a good profile

The profile should have your REAL photo and a good profile description. The best ones are ones that are customer-oriented (“I want to show YOU how to make more money online”) instead of talk about themselves.

2) Take them to a landing page with an opt-in form

When people click on the URL to go to your site, you really need to have some sort of opt-in mechanism there so people can get on your list. Offer a free report, free ecourse, or audio for signing up to a newsletter. I talked more about this in another blog post here.

This way you can build your list and make more money.

3) Don’t tweet 50 times a day with useless information

This is more of an etiquette issue for me, I do tweet a lot but with useful information including quotes or freebies. Some people go overboard and tweet ruthlessly telling the world what they are doing rather than adding value which can cause your audience to tune you out.

4) Mix up personal, helpful, and promotional tweets

If you reveal bits and pieces of yourself when you’re tweeting then your target audience could start bonding with you more.

For example if you’re a golf fanatic, then you’ll automatically bond with golfers. The more you reveal about yourself the more you’ll eventually connect with people in your target audience since you’re bound to reveal something almost everyone in your target audience will bond with.

In conclusion, Twitter is one of the best social media platforms you can use to create aa strong social media profile. However, you need to use it wisely if you’re going to get benefit from it.

Live, Love, Laugh!


Sean McPheat

Internet Marketing Academy

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