When people think about creating content for their business they often think about sitting at their keyboards slaving away for hours creating blog posts and articles.
However, there are several things you can do to create content while you are in “dead” time (like driving your car or doing something else that allows you to think).
1) Record a quick podcast.
Most people have smartphones that allow them to record voice. So why not use it to record a quick 10 to 15 minute podcast while you’re driving to the bank or grocery store?
You don’t have to have professional-quality audio or be in a studio when recording podcasts. Just pick up your cellphone, hit the RECORD button, and start creating content!
If you do not have a smartphone that records, you can buy a voice recorder for cheap at any office or electronics store. You can then take that audio (most voice recorders will export into mp3 format) and put it up as a podcast!
2) Dictate on the go.
If you have an iPhone, you can use a neat program called Dragon Dictate. It will actually transcribe everything you say into the phone into text. Of course you have to train it to learn your voice, and you have to speak clearly so the program can pick up your words.
But this is a good way to create content on the go if you want to create written content.
3) Record a video on the go.
Who says you have to be sitting at your computer in front of your webcam to create a video? You can use your cellphone or handheld camera you can get for under 100 pounds these days to create a quick video.
You viewers might consider these “off-the cuff” videos more authentic.
So there are several ways you can create content on the go. Don’t get bogged down by having the perfect equipment or presentation…the key is being consistent about delivering content to your target audience!
Live, Love, Laugh!